TERMS OF SERVICE

Last Updated: June 21, 2025

1. ACCEPTANCE OF TERMS

These Terms of Service ("Terms") govern your use of Maxity AI ("Platform"), voice AI and CRM solutions, and related services provided by Fe Lima Firman LLC, a California limited liability company operated by Fernanda Lima Firman ("Company," "we," "us," or "our").

The term "Client," "you," or "your" refers to any individual or entity that purchases, subscribes to, accesses, receives, or uses any Platform, product, professional service, consultation, implementation, development, or other service provided by the Company.

By accessing or using our Platform or services, you agree to be bound by these Terms.

2. DESCRIPTION OF SERVICES

Maxity AI and Fe Lima Firman LLC provide:

- Voice AI technology solutions

- Customer Relationship Management (CRM) software

- Coaching and consultation services

- Related professional services and support

3. ACCOUNT REGISTRATION AND USE

3.1 Age Requirements:

You must be at least 18 years old to create an account. Users under 18 years of age require parental consent and supervision. We do not knowingly collect personal information from children under 13

3.2 Account Security: You are responsible for maintaining the confidentiality of your account credentials and for all activities under your account.

3.3 Prohibited Uses: You may not use our services for:

Illegal activities or violations of applicable laws

Harassment, abuse, or harmful conduct toward any individual

Unauthorized access to systems or data

Distribution of malware or harmful code

Violation of intellectual property rights

Discriminatory practices based on protected characteristics

Collection of personal information from minors without proper consent

4. SUBSCRIPTION AND PAYMENTS

4.1 Service Fees:

For coaching and consultation services provided by Fernanda Lima Firman,

Additional fees may apply depending on the specific service agreement and scope of work.

Payment processing fees may be added to all transactions.

4.2 SaaS Subscription Fees: Platform subscription fees are charged in advance according to your selected billing cycle and are non-refundable except as required by law.

4.3 Payment Terms: All payments are due according to your selected billing cycle or service agreement. We may suspend services for non-payment after 5 business days notice.

4.4 Recurring Payments: By enrolling in recurring services, you authorize us to charge your payment method automatically until you cancel according to these terms.

4.5 Price Changes: We reserve the right to modify pricing with 30 days' written notice via email.

4.6 Payment Methods: We accept major credit cards, PayPal, Stripe, and other electronic payment methods as available.

4.7 Late Payments: Late payments may incur additional fees and result in service suspension or termination. We charge a service fee of 10% of the total service value or a minimum of $150, whichever is higher.

5. INTELLECTUAL PROPERTY

5.1 Our Rights: Maxity AI, associated trademarks, software, and content are owned by Fe Lima Firman LLC and protected by intellectual property laws.

5.2 Your Data: You retain ownership of data you input into our Platform, subject to our Privacy Policy.

5.3 License: We grant you a limited, non-exclusive license to use our Platform according to these Terms.

6. DATA AND PRIVACY

Your privacy is important to us. Our collection and use of personal information is governed by our Privacy Policy, incorporated herein by reference.

7. COACHING AND CONSULTATION SERVICES

7.1 Professional Services: Fe Lima Firman LLC, through Fernanda Lima Firman, provides business coaching and consultation services separate from the Platform, subject to separate service agreements.

7.2 Service Fees: A service fee of 10% of the total service value or minimum $150 (whichever is higher) applies to all coaching and consultation services, plus any additional fees specified in individual service agreements. Onboarding and setup fees of $300 may be removed if payment is made in full. If payment is reversed, charged back and not paid on time charges will be added to your balance.

7.3 No Professional Relationship: Unless explicitly established in a separate written agreement, no attorney-client, therapist-patient, doctor-patient, or other licensed professional relationship is created.

7.4 Results Disclaimer: We make no guarantees regarding specific outcomes, results, earnings, or business success from coaching or consultation services.

7.5 Client Responsibility: Clients are solely responsible for implementing advice and making business decisions based on consultation services.

7.6 Cancellation Policy: Coaching services may be cancelled with 48 hours notice. Consultation services are generally non-refundable once delivered.

8. ACCESSIBILITY AND NON-DISCRIMINATION

8.1 Accessibility: We strive to make our Platform accessible to users with disabilities in accordance with applicable accessibility standards.

8.2 Non-Discrimination: We do not discriminate based on race, color, religion, sex, national origin, age, disability, or other protected characteristics.

8.3 Accommodations: If you need accessibility accommodations, please contact us at [email protected].

9. LIMITATION OF LIABILITY

TO THE MAXIMUM EXTENT PERMITTED BY LAW, FE LIMA FIRMAN LLC AND Maxity AI SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING WITHOUT LIMITATION, LOSS OF PROFITS, DATA, OR BUSINESS INTERRUPTION.

9. DISCLAIMERS

9.1 Service Availability: We strive for 99% uptime but do not guarantee uninterrupted service.

9.2 AI Technology: Voice AI technology may not be 100% accurate. Users should verify important information.

9.3 Third-Party Integrations: We are not responsible for third-party services or integrations.

10. REFUND AND CANCELLATION POLICY

10.1 SaaS Platform Refunds: Subscription fees are generally non-refundable. Refunds may be considered on a case-by-case basis within 30 days of initial purchase for technical issues preventing platform use.

10.2 Service Refunds: Coaching and consultation services are non-refundable once delivered. Services may be cancelled with appropriate notice as specified in individual service agreements.

10.3 Chargeback Policy: Users must attempt to resolve payment disputes directly with us before initiating chargebacks. Chargeback attempts may result in immediate service termination and forfeiture of access.

10.4 Payment Plan Default: Failure to make scheduled payments may result in immediate service termination. Reinstatement requires full payment of outstanding balance plus applicable fees.

11. TERMINATION

Either party may terminate service with written notice. We may immediately suspend services for Terms violations or non-payment.

11.1 User Termination: You may terminate your account at any time by contacting us in writing. Termination does not excuse outstanding payment obligations.

11.2 Company Termination: We may immediately terminate or suspend services for Terms violations, non-payment, or misuse of services.

11.3 Effect of Termination: Upon termination, all outstanding balances become immediately due and payable. Unpaid balances may be sent to collections after 14 days.

11.4 Data Retention: We may retain your data according to our Privacy Policy and legal requirements after termination.

12. INTELLECTUAL PROPERTY AND USER CONTENT

12.1 Our Intellectual Property: All Platform content, trademarks, copyrights, and proprietary technology remain our exclusive property.

12.2 User-Generated Content: By submitting content to our Platform or services, you grant us a non-exclusive, royalty-free license to use, display, and distribute such content for business purposes.

12.3 Testimonials: We may use client testimonials and reviews for marketing purposes unless you explicitly opt out.

12.4 Confidentiality: You have no right to confidentiality unless explicitly stated in a separate written agreement.

13. DISPUTE RESOLUTION AND LEGAL MATTERS

13.1 Governing Law: These Terms are governed by California law, without regard to conflict of law principles.

13.2 Jurisdiction: Any disputes shall be resolved in California state or federal courts, and you consent to personal jurisdiction in California.

13.3 Mediation: Before filing litigation, parties agree to attempt good faith mediation of disputes.

13.4 Class Action Waiver: You agree to resolve disputes individually and waive participation in class action lawsuits.

14. COMPLIMENTARY, DISCOUNTED, AND WAIVED SERVICES

14.1 Complimentary Services: We may provide certain services at no charge, at a discounted rate, or with the standard fee waived as part of an ongoing Client relationship.

14.2 Included Services: Complimentary or discounted services may include websites, landing pages, funnels, CRM setup, automations, integrations, AI systems, consultations, VIP Days, implementation, training, onboarding, marketing services, or other professional services.

14.3 Minimum Term: Unless otherwise agreed in writing, complimentary, discounted, or waived services are conditioned on Client maintaining an active paid relationship with Company for a minimum of thirty-six (36) consecutive months.

14.4 Early Termination: If Client voluntarily cancels, terminates, transfers, or substantially reduces services before completing the thirty-six (36) month period, the complimentary or discounted pricing will no longer apply.

14.5 Amount Due: Client will be responsible for the full standard price of the complimentary or discounted service, less any amount previously paid toward that service.

14.6 Service Value: The standard price may be established through an invoice, proposal, email, account record, published pricing, written communication, or other Company record.

14.7 Payment Upon Termination: Any amount due under this section becomes immediately due and payable upon cancellation, termination, or transfer.

14.8 No Cancellation Penalty: Amounts due under this section represent payment for services, work, or deliverables provided to Client and are not intended as a cancellation penalty.

15. Compliance with A2P 10DLC Regulations

We comply with T-Mobile’s A2P 10DLC messaging policies and other carrier requirements. Sending prohibited content (e.g., phishing, smishing, or social engineering) may result in fines up to $2,000 per violation, immediate message blocking, and potential suspension of your access to our SMS program. You agree to adhere to our messaging policies and not send content that violates carrier guidelines.

16. Changes to These Terms

We may update these Terms from time to time. Changes will be posted on this page, and significant changes will be communicated via email or website notice. Your continued use of our services constitutes acceptance of the revised Terms.

CONTACT INFORMATION

For questions regarding these Terms, contact: Fe Lima Firman LLC / Maxity AI Principal: Fernanda Lima Firman Email: [email protected] Address: 1666 Marbella Dr. Vista CA 92081 Phone: 702.415.4200

For accessibility accommodations: https://storage.googleapis.com/msgsndr/YLMsK5qgi4d7fkBTdHf4/media/6975b8dda87bebae9bc0fc8b.pngFor privacy matters: [email protected]